Fall sports, in particular the football season, is a time for bar and nightclub management to create new promotions centered around these events to increase sales and customer counts. Here are some ideas from the folks at Nightclub & Bar Magazine that you can easily include in your food and beverage operations: Football IS Back!!! “Although things ended on an ambiguous note last year, football season is finally back! In fact, NFL and college game days are a great way to attract crowds to your bar or club. Once you get a crowd to your establishment on any given Sunday, you’ll notice those patrons will seek out your bar every week to enjoy the game. So pour some brews, and get your guests to start cheering on their favorite local teams. Need help getting started?” Read more to include these ideas into bar and nightclub management planning. We also like this guidelines on setting up and a promotion: Simple Success Strategies $$$ “Taking advantage of sporting events is important to running a successful bar business. Even if you aren’t running a sports bar, you should still be working on putting together a promotion that drives traffic to your business. In fact, sports are the biggest opportunity you have during the year, and if you master a sports promotion, you can increase your revenue by 30% to 40%.” Follow the five tips from these nightclub consultants to work smarter not harder in making your sports events a profitable promotion. Or, if you are an absentee owner or investor, subscribe to our newsletter on other ideas and more from this bar management consultant to improve income and return on investment. Are you currently in charge of bar and nightclub management of an operation that relies heavily on sports promotions? What sports and season venue is where sales and customers are at their lowest? What promotions do you implement to offset this downturn?
